
Are you interested in analyzing data in UX projects? Ever wonder how you can use analytics to improve your user experience?
Are you a UX designer struggling to make sense of your data?
Have you ever wondered how learning data analysis in UX can change and benefit...

Several complex issues arise when planning and analyzing data in UX projects. A lack of understanding or misapprehension of the process can lead to incorrect conclusions, wasted effort, and unclear priorities. This book is designed as a primer for those new to the field and...