Users, Not Customers: Who Really Determines the Success of Your Business

by Aaron Shapiro

Book Overview

If you're still chasing customers online, you're looking at the challenge backward. Aaron Shapiro helps companies build thriving digitally driven businesses. In his firm's extensive study of the... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 1591843863
• Release Date: October 2011
• Publisher: Portfolio
• Length: 256 Pages
• Weight: 1.02 lbs.
• Dimensions: 9.8" x 1.0" x 6.3"