User Research: Improve Product and Service Design and Enhance Your UX Research

by Stephanie Marsh

Despite businesses often being based on creating desirable experiences, products and services for consumers, many fail to consider the end user in their planning and development processes. This book is here to change that.
User experience research, also known as UX research, focuses on understanding user behaviours, needs and motivations through a range of observational techniques, task analysis and other methodologies. User Research...

• Format: Hardcover
• Language: English
• ISBN: 1398603600
• ISBN13: 9781398603608
• Release Date: February 2022
• Publisher: Kogan Page
• Length: 344 Pages
• Weight: 1.46 lbs.
• Dimensions: 1.1" x 6.1" x 9.2"