Much of what we experience as our own free will, conscious decision-making is in fact largely determined by unconscious impulses. This book win help you to get behind the unconscious roots of your decisions and thoughts and teach you to think more successfully. Unthink is packed with counter-intuitive insights and rules: If you want someone to fancy you, wear red and meet them somewhere frightening! When waitresses repeat customers' orders back to them instead of just saying 'yes' they receive bigger tip! Having a picture of your family on your desk might make you work harder, but you'll be rattier when you get home! Drinking sugary drinks can enhance your willpower! We infer what other people are thinking from what they say, do and wear. We also infer what we are thinking from what we say, do and wear! Cambridge-educated Chris Paley amassed a fortune in order to fund his research into evolutionary biology. Unthink is the result of his revolutionary findings, a grenade tossed in amongst our assumptions about how we think and how best to think ... Book jacket.
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