Unstartup: How Unacademy Ignored Conventional Advice to Become a 3x Unicorn

By Nistha Tripathi

How did a nondescript YouTube channel become a unicorn startup? The journey started when Gaurav Munjal and Hemesh Singh quit their jobs at CommonFloor and Roman Saini quit the Indian Administrative Service to start a YouTube channel that helped students prepare for competitive exams. Six years and 49 million users later, Unacademy has changed the way Indians learn and also democratized access to high-quality education. If COVID-19 was a trial by fire for every industry, edtech was one of the sectors perfectly poised for a boom. Many online education startups were in the fray but only a few survived. Unacademy not only outsmarted the competition, but also surpassed every projection and created a new yardstick of success, becoming a $3.5 billion valued edtech startup. In Unstartup, bestselling startup author Nistha Tripathi traces the gravity-defying ascent of Unacademy. Drawing on numerous conversations with people in and around Unacademy including its founders, board members, advisors, current and ex-employees, Nistha takes the reader through a page-turning rhapsody of startup strategies and lessons. These insider accounts and anecdotes reveal the day-to-day thinking, decisions

• Format: Paperback
• Language: English
• ISBN: 9355201583
• ISBN13: 9789355201584
• Release Date: June 2022
• Publisher: Rupa Publications India
• Length: 280 Pages
• Weight: 0.79 lbs.
• Dimensions: 0.6" x 5.5" x 8.5"