

The book that sparked a marketing revolution. "This is a subversive book. It says that the marketer is not--and ought not to be--at the center of successful marketing. The customer should be. Are you ready for that?" --From the Foreword by Malcolm Gladwell, author...



![Marketing viral [French] 2840012847 Book Cover](https://m.media-amazon.com/images/I/51hGwoq0P5L._SL500_.jpg)
