Understanding Destination Image (Understanding series)

By Raquel Camprubí

Examining the complex processes behind the formation, perception and management of destination images, Raquel Camprubi provides critical insight into how tourism destinations are represented and strategically shaped over time.

• Format: Hardcover
• Language: English
• ISBN: 1035340690
• ISBN13: 9781035340699
• Release Date: May 2026
• Publisher: Edward Elgar Publishing
• Length: 198 Pages
• Weight: 1.74 lbs.
• Dimensions: 9.2" x 0.6" x 6.1"