Unchained Value: The New Logic of Digital Business

By Mary J. Cronin

This text provides insights for developing e-commerce strategies. It examines core business functions from supply management to product design and production, from sales distribution to customer support, and describes how companies need to align their business with the Internet.

• Format: Hardcover
• Language: English
• ISBN: 0875849377
• ISBN13: 9780875849379
• Release Date: January 2000
• Publisher: Harvard Business Review Press
• Length: 212 Pages
• Weight: 1.05 lbs.
• Dimensions: 9.3" x 1.0" x 6.3"