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Trends and Innovations in Marketing Information Systems
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Trends and Innovations in Marketing Information... 1466684593 Book Cover

Trends and Innovations in Marketing Information...

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Edition Description

Information technology has helped to facilitate the development of various marketing techniques, thus enabling a more efficient distribution of the data that are essential to business success. These advances have equipped managers with superior tools to interpret available consumer...

Edition Details
Format:Hardcover
Language:English
ISBN:1466684593
Format: Hardcover
Condition:
$
225.00
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