Transmedia Television: Audiences, New Media, and Daily Life

By Elizabeth Evans

Book Overview

Transmedia Television uses empirical audience research to explore attitudes towards the dramatic changes that television has undergone since the turn of the twenty-first century due to the development of digital technologies. It asks to what extent audiences are embracing these changes and what 'television' means in a multiplatform media landscape.

• Format: Paperback
• Language: English
• ISBN: 041571236X
• ISBN13: 9780415712361
• Release Date: July 2013
• Publisher: Routledge
• Length: 220 Pages
• Weight: 0.67 lbs.
• Dimensions: 0.5" x 6.0" x 9.0"