Transformation from Print to Digital News

By Krishna Trivedi

This chapter covers the introduction part of the topic with the background

information. This research study aims to explore the changing phase of the

communication area and how the landscape of the Print industry has shifted due to the

advent of mobile news applications. There has been much research conducted on

smart phone usage and applications impact on youngsters but little has been carried

out on mobile news applications specifically. This study will analyse some of the key

ways that news applications have transformed the print industry through a social lens.

News applications have transformed the news industry, driven by changing consumer behaviour and high expectations, especially among the younger generation who demand everything instantly, even when they are quick to access news content anytime and anywhere.

After the introduction of smartphones, the news is much closer than ever before to

users who can access a wide range of news applications in their language anytime and

anywhere that focus on this sphere. Nowadays many news apps are available on the

play store which allows users to choose the best specific news app or multiple ones

that suits their needs. These news applications offer a wide range of features, the

consumers want to follow the news frequently. They are comfortable with the use of

multiple news platforms and they continuously seek practical uses of the news

information. They are comfortable with sharing content with others and are interested in advertising campaigns, especially

those through social media . Some popular news apps include Inshorts.

Telecom services in India have accelerated the overall social and economic

development of the country. This has enabled users to have better connectivity and

better use of information and communication technology (ICT) services and the rise

of new changes in the business model . In 1990, the Indian

government liberalized the economy and opened doors for foreign companies to enter

the Indian market. This time the revolutionary product mobile phone arrived in India

. Cellular companies cut costs as soon as they entered

the Indian market, which encouraged a price war between various cellular operators

and then companies started promoting cell phones as a symbol of fashion and style

• Format: Paperback
• Language: English
• ISBN: 8189408429
• ISBN13: 9788189408428
• Release Date: September 2022
• Publisher: Aqeel Ahmed
• Length: 90 Pages
• Weight: 0.29 lbs.
• Dimensions: 0.2" x 6.0" x 9.0"