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Traditional Decision-Oriented Approaches: Attitude, Information-Processing,and Features-Perceptions-Affect Models
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Traditional Decision-Oriented Approaches: Attit... 1636515290 Book Cover

Traditional Decision-Oriented Approaches: Attit...

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Edition Description

Traditional Decision-Oriented Approaches: Attitude, Information-Processing, and Features-Perceptions-Affect Models by Morris B. Holbrook offers a deep exploration of foundational models that have shaped the understanding of consumer decision-making. This insightful book provides...

Edition Details
Format:Paperback
Language:English
ISBN:1636515290
Format: Paperback
Condition:
$
80.51
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