Trade Promotion Strategies: Best Practices

By Michel Borgeon and Claude Cellich

Creating or exploiting opportunities on an individual basis is not the best practice: it is much more productive (and much less risky) to participate in national Trade Promotion Programs designed and... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 1606492292
• ISBN13: 9781606492291
• Release Date: September 2011
• Publisher: Business Expert Press
• Length: 210 Pages
• Weight: 0.68 lbs.
• Dimensions: 0.5" x 6.0" x 9.0"