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Brand Journalism
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Towards a New Architecture B0014ZQR6Q Book Cover

Towards a New Architecture

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Format:Hardcover
Language:English
ISBN:B0014ZQR6Q
Format: Hardcover
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Towards a New Architecture 1299716253 Book Cover

Towards a New Architecture

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Language:English
ISBN:1299716253
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Brand Journalism 0415638097 Book Cover

Brand Journalism

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Edition Description

Responding to the newly-emerging trend of organisations hiring journalists to create content on their behalf, Brand Journalism is the first comprehensive, practical guide to this hybrid form of traditional journalism, marketing and public relations.

Edition Details
Format:Hardcover
Language:English
ISBN:0415638097
Format: Hardcover
Condition:
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233.99
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