Tourists' Behaviors and Evaluations

by G. Woodside Arch

The authors propose that complexity theory holds great promise in improving understanding of guests' evaluations of their service experiences. Volume 9 provides answers to the following and additional behavior and evaluation issues. How do general and behavior specific attitudes work together in explaining air travelers' carbon offsetting behavior? What can the zone of tolerance and importanceperformance analysis (IPA) techniques tell us about the...

• Format: Hardcover
• Language: English
• ISBN: 1784411728
• ISBN13: 9781784411725
• Release Date: July 2014
• Publisher: Emerald Group Publishing
• Length: 152 Pages
• Weight: 0.80 lbs.
• Dimensions: 0.7" x 6.1" x 9.0"