Tourism Smes, Service Quality and Destination Competitiveness

By Eleri Jones and Claire Haven-Tang

This book focuses in on the dominant role of SMEs (small and medium-sized enterprises) in the tourism and hospitality industry. It explores their impact on consumer perceptions of a destination, drawing on examples of small hotels, guesthouses, cafes and restaurants. It also highlights the challenges faced by SMEs to promote destination business growth - with discussion of competitiveness, quality and standards. With its entity-relationship model of a destination, this edited collection of international papers fully explores the dynamics SMEs. Case studies from around the world also puts SMEs research into a global context.

• Format: Hardcover
• Language: English
• ISBN: 0851990118
• ISBN13: 9780851990118
• Release Date: June 2005
• Publisher: Cab International
• Length: 400 Pages
• Weight: 2.24 lbs.
• Dimensions: 1.2" x 7.0" x 9.9"