Tourism and the Branded City: Film and Identity on the Pacific Rim

by Stephanie Hemelryk Donald and John G. Gammack

Comparing the major Pacific Rim cities of Sydney, Hong Kong and Shanghai, this book examines world city branding. Whilst all three cities compete on the world's stage for events, tourists and... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 075464829X
• ISBN13: 9780754648291
• Release Date: October 2007
• Publisher: Routledge
• Length: 234 Pages