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Paperback Total Quality Marketing: What Has to Come Next in Sales, Marketing and Advertising Book

ISBN: 0749403896

ISBN13: 9780749403898

Total Quality Marketing: What Has to Come Next in Sales, Marketing and Advertising

Since the early 1980s, quality has been the buzz word par excellence of business philosophy and debate - books such as "In Search of Excellence", and the work generally of figures such as Tom Peters,... This description may be from another edition of this product.

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Format: Paperback

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