Tinker in Television: From General Sarnoff to General Electric

By Grant Tinker and Bud Rukeyser

Book Overview

The founder of MTM Enterprises, who later rescued NBC from low profits and program failure, presents an insider's account of the history of network television. 40,000 first printing. National... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 067175940X
• ISBN13: 9780671759407
• Release Date: January 1994
• Publisher: Simon & Schuster
• Length: 270 Pages
• Weight: 1.25 lbs.
• Dimensions: 9.5" x 1.3" x 6.8"

Customer Reviews

From MTM to NBC

This book is the story of Grant Tinker, from his rise from a junior executive at NBC in 1949 to his rise to the presidency of the peacock network after the resignation of Fred Silverman in 1981. This book chronicles the television industry through the eyes of one of its own major players. It is a very good book for those who wish to become executives in the fast going world of television. He goes into great detail over his personal life with Mary Tyler Moore and his involvement into the MTM Enterprises programs, and his years as president of NBC and his ventures after he left NBC in 1986. This book is a must read for anybody who loves the history of television or would like to work in television.