Three Centuries of French Publicity / Trois siècles de publicité en France [French]

By Marc Martin

Advertising bombards us. Whether we view it with professional reverence, personal anonyance or playful fascination, we cannot deny the influence it holds over our daily life. M. Martin, a specialist in media and publicity, paints the first complete history of advertising in France from its gentle first steps to today s mass media battles.

• Format: Paperback
• Language: French
• ISBN: 2738101666
• ISBN13: 9782738101662
• Release Date: April 1992
• Publisher: Odile Jacob
• Length: 432 Pages
• Weight: 1.09 lbs.
• Dimensions: 0.9" x 5.5" x 8.5"