They Ask, You Answer - Revised

by Marcus Sheridan

Book Overview

The revolutionary guide that challenged businesses around the world to stop selling to their buyers and start answering their questions to get results; revised and updated to address new technology, trends, the continuous evolution of the digital consumer, and much more

In today's digital age, the traditional sales funnel--marketing at the top, sales in the middle, customer service at the bottom--is no longer effective. To be successful,...

• Format: Hardcover
• Language: English
• ISBN: 1119610141
• ISBN13: 9781119610144
• Release Date: August 2019
• Publisher: Wiley
• Length: 352 Pages
• Weight: 0.05 lbs.
• Dimensions: 1.0" x 6.2" x 9.1"