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Paperback The Want Makers: Inside the World of Advertising Book

ISBN: 0140117776

ISBN13: 9780140117776

The Want Makers: Inside the World of Advertising

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Format: Paperback

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Book Overview

This description may be from another edition of this product. Revealing, amusing and packed with inside information, The Want Makers is an eye-opening look at the advertising industry and how it hones the powers of persuasion. Pervasive, global and ever-growing,...

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