The Voice of the Customer in Product Development (4th Edition)

By José Campos and Jean-Claude Balland

The Voice of the Customer for Product Development allows product teams to effectively capture and use customer requirements. Developed by product development veterans, this guide includes a vast... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 155489087X
• ISBN13: 9781554890873
• Release Date: July 2011
• Publisher: Multi-Media Publications Inc.
• Length: 258 Pages
• Weight: 1.80 lbs.
• Dimensions: 11.0" x 0.7" x 8.5"