You have the vision & the passion and you're ready to build your dream brand, so now what? You need to attract your Ideal Customers, but how? The competition is fierce, are you ready to stand out and be seen? I help you answer these questions and more throughout the multiple exercises available in this guidebook. Unlike any other brand building book you'll come across, I created this guidebook to be your solid business plan. When filled out in its entirety, It will act as an excellent resource for all of your new hires once your brand explodes and you need the extra help!This book is for those of you who are serious about taking action and are fully committed to building Brand Awareness by putting the customer first. I offer a step-by-step strategy for you to confidently build or rebrand your business by focusing on three core modules called Brand DNA. 1. DISCOVER - who you are and what makes you different from the rest. 2. NARRATE - I offer simple, actionable ways you can create a compelling story that you'll be proud to share with your audience, and finally, 3. Attract -your Ideal Customer - no more shouting into the void! I help you get super clear on who your customer is so that you can target your message directly to them and make a connection from there to ensure brand love & loyalty. Be prepared to challenge yourself & your team throughout the process to "think like the customer you are" every step of the way! This guidebook is truly designed to help you get crystal clear and confident about your brand and your business!
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