The Transformation Myth: Leading Your Organization Through Uncertain Times

by Jonathan R Copulsky, Anh Nguyen Phillips, Gerald C Kane, et al.

Book Overview

In this business bestseller, how companies can adapt in an era of continuous disruption: a guide to responding to such acute crises as COVID-19. Gold Medalist in Business Disruption/Reinvention.

When COVID-19 hit, businesses had to respond almost instantaneously--shifting employees to remote work, repairing broken supply chains, keeping pace with dramatically fluctuating customer demand. They were forced to adapt to a confluence of multiple...

• Format: Hardcover
• Language: English
• ISBN: 0262046067
• ISBN13: 9780262046060
• Release Date: September 2021
• Publisher: MIT Press
• Length: 248 Pages
• Weight: 1.10 lbs.
• Dimensions: 0.9" x 6.3" x 9.1"