

'There are two people, and only two, whose ideas must be taught to every MBA in the world: Michael Porter and Henry Mintzberg.' - Forbes Magazine The Strategy Process is a truly original and authoritative strategy textbook. The author team...









This is the first European edition of Mintzberg and Quinn's Strategy Process. Based upon the second edition of the original, this version has been radically revised to produce a shorter, more European approach: more than 60% of the cases are now fully European. There are important...
![El Proceso Estrategico (Spanish Edition) [Spanish] 9688803227 Book Cover](https://m.media-amazon.com/images/I/519G8G220GL._SL500_.jpg)
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Focusing on real issues in a full historical context, this compilation of cases illustrates the many complex threads of research and successful practice in the strategy field today. The book features cases which focus on international competition and represent the global dimensions...



