The Strategic Management of Technological Innovation

Explores the changing relationship between those who design new products and processes and those who develop business strategies. This collection of provocative essays is based on a 1987 conference held at the Aston Business School that brought together scholars from the United States and Europe. Discusses the implications for organizations of a new level of communication between creative and managerial personnel. The contributions approach this emerging trend from a variety of perspectives with respect to technological innovation, but with a common interest in strategic management.

• Format: Paperback
• Language: English
• ISBN: 0471934658
• ISBN13: 9780471934653
• Release Date: November 1992
• Publisher: Wiley
• Length: 418 Pages
• Weight: 1.32 lbs.
• Dimensions: 9.0" x 0.9" x 6.0"