The Strategic Discount: Ways to an Entrepreneurial Strategy

By Gordon J. Pearson

In this book Gordon Pearson introduces a new, and original concept - The Strategic Discount - a device to redress the anti- investment bias often inherent in financial appraisal methods. In a broader context, the book is a plea to consider those few factors which determine the long term success of a business. Those investments, products, customers, projects which could give a strategic advantage and should be favoured over those which do not, even if their strategic attractions are difficult to quantify. This favourable bias is the real strategic discount.

• Format: Hardcover
• Language: English
• ISBN: 0471907480
• ISBN13: 9780471907480
• Release Date: January 1848
• Publisher: John Wiley & Sons
• Weight: 0.82 lbs.
• Dimensions: 6.0" x 9.0"