The Soft Power of Construction Contracting Organisations

Book Overview

In this groundbreaking book, the particular importance of optimising the so-called "soft power" of construction organisations, is addressed. Things like organisational culture, responsible corporate behaviour, and building trust-based relationships with other stake-holders are seen as facets of a broader organisational capability, and the advantages of this strength are also explored.

• Format: Paperback
• Language: English
• ISBN: 0367377837
• ISBN13: 9780367377830
• Release Date: September 2019
• Publisher: Routledge
• Length: 204 Pages
• Weight: 0.75 lbs.
• Dimensions: 0.5" x 6.1" x 9.1"