The Social Media Manifesto

by Jed Hallam

The Social Media Manifesto is a handbook to enable leaders across the business to understand how social technology can be incorporated into their company. Including case studies from Google, IBM, Spotify, Unilever, and Coca-Cola, it provides insight and practical advice for managers to implement their own social business plans.

• Format: Paperback
• Language: English
• ISBN: 134944457X
• ISBN13: 9781349444571
• Release Date: January 2013
• Publisher: Palgrave MacMillan
• Length: 163 Pages
• Weight: 0.47 lbs.
• Dimensions: 0.4" x 5.5" x 8.5"