The Social Media Communication Matrix: A New Direction in Public Relations

By Beki Wenchel, Kenneth D. Plowman, Beki Winchel

Sophisticated problem solving in strategic communication or public relations (PR) is done through planning, strategic communication planning. The focus of this book is to meld current trends in social... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 1606497928
• ISBN13: 9781606497920
• Release Date: September 2015
• Publisher: Business Expert Press
• Length: 150 Pages
• Weight: 0.62 lbs.
• Dimensions: 0.4" x 6.0" x 9.0"