The Smell Of Money

By Gene Munger

This book presents the public relations and community outreach challenges of a public relations manager at an oil refinery. These challenges are also present at any manufacturing facility that is adjacent to a neighborhood or commercial area. It features a young public relations manager's efforts to deal with a reluctant refinery manager who has little interest in having a plan that better explains the operation to those stakeholders and offers a series of plant tours and community activities with plant personnel. Due to a series of operational incidents and upsets that occur at the refinery that causes the neighborhood, city and media to question the refinery's ability to operate in a safe and responsible manner. Unless there is improvement, the community threatens to force the refinery to close. In a series of these public relations crises, the public relations manager's ability to deal with them creates a better understanding and appreciation for his plans to bring the refinery management practices and the community together as cooperative partners rather as hostile opponents. A torrid and intimate relationship with a local reporter brings on an awakening of his previous conservative lifestyle and helps him deal with his ongoing inner struggles about either continuing in a public relations career or returning to journalism.

• Format: Paperback
• Language: English
• ISBN: 1515149854
• ISBN13: 9781515149859
• Release Date: November 2015
• Publisher: Createspace Independent Publishing Platform
• Length: 202 Pages
• Weight: 0.61 lbs.
• Dimensions: 0.4" x 6.0" x 9.0"