The Sage Handbook of Brand Management

The Sage Handbook of Brand Management is an essential resource for scholars, students, practitioners to develop an understanding of how to build brands that resonate in a rapidly transforming world.

• Format: Hardcover
• Language: English
• ISBN: 1529692954
• ISBN13: 9781529692952
• Release Date: March 2026
• Publisher: Sage Publications Ltd
• Length: 688 Pages
• Weight: 2.83 lbs.
• Dimensions: 1.4" x 6.7" x 9.6"