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Hardcover The Routledge Companion to Business Models (Routledge Companions in Business, Management and Marketing) Book

ISBN: 1138946044

ISBN13: 9781138946040

The Routledge Companion to Business Models (Routledge Companions in Business, Management and Marketing)

Centring on value creation, a business model describes an organization's core strategy and provides a template to understand how a firm converts inputs into outputs. As an essential part of strategy, this area has spawned much research in recent years. This compendious collection establishes a credible capsulization of research into business models. A diverse band of contributors cover the key topics from theories, through research methods, applications and case studies. The result is a handbook that will provide a one-stop-shop for students, scholars and policy-makers interested in this vital area.

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Format: Hardcover

Release Date: 1/22/2035

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