The Rise of the Hispanic Market in the United States: Challenges, Dilemmas, and Opportunities for Corporate Management

by Louis Nevaer

Book Overview

Not only are Hispanics the largest minority group in the United States, but Mexico is fast becoming our major trading partner, surpassing even Japan. In fact, the U.S. now has the fourth largest... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0765612917
• ISBN13: 9780765612915
• Release Date: March 2004
• Publisher: Routledge
• Length: 264 Pages
• Weight: 0.76 lbs.
• Dimensions: 0.7" x 6.1" x 8.8"