The Rise of Cable Programming in the United States: Revolution or Evolution?

by Megan Mullen

Book Overview

Winner, McGannon Communications Research Award, 2004

In 1971, the Sloan Commission on Cable Communications likened the ongoing developments in cable television to the first uses of movable type and the invention of the telephone. Cable's proponents in the late 1960s and early 1970s hoped it would eventually remedy all the perceived ills of broadcast television, including lowest-common-denominator programming, inability to serve the...

• Format: Paperback
• Language: English
• ISBN: 0292752733
• ISBN13: 9780292752733
• Release Date: May 2003
• Publisher: University of Texas Press
• Length: 245 Pages
• Weight: 0.75 lbs.
• Dimensions: 0.6" x 6.4" x 8.8"