The business world is constantly changing, demanding from leaders and entrepreneurs not only strategic vision, but also a willingness to learn, innovate and evolve. This book was conceived with the aim of guiding and supporting managers and entrepreneurs, especially those who, even without formal academic training, have built their career on experience, intuition and hard work. The aim is to offer practical and accessible knowledge, capable of strengthening decision-making capacity, optimizing processes and boosting the sustainable growth of organizations.
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