The Puma Story: The Remarkable Turnaround of an Endangered Species into One of the World's Hottest Sportlifestyle Brands

By Rolf-Herbert Peters

Book Overview

Puma is one of the world's top three sports brands that include Nike and Adidas. Today, Puma is not just a company that makes sports wear and shoes. Puma is a lifestyle label, with products created by... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 1905736401
• ISBN13: 9781905736409
• Release Date: April 2009
• Publisher: Marshall Cavendish Corp
• Length: 232 Pages
• Weight: 1.10 lbs.
• Dimensions: 9.3" x 0.8" x 6.5"