The Preference-Driven Lead User Method for New Product Development: A Comprehensive Way to Stimulate Innovations with Internal and External Sources

by Alexander Sann and Alexander Sänn

Innovation Management and the Lead User Method.- Preference Measurement and Preference Prediction.- Evaluation of Contributions using Recommendation Systems.- Application in the Field of Industrial IT-Security.- Lead User Innovation Management in Practice.

• Format: Paperback
• Language: English
• ISBN: 3658172622
• ISBN13: 9783658172626
• Release Date: February 2017
• Publisher: Springer Gabler
• Length: 235 Pages
• Weight: 0.69 lbs.
• Dimensions: 0.6" x 5.8" x 8.3"