The book tends to include info about keeping books short to attract more readers with the goal of turning them into buyers of your product. All short reads, but very informative and effective.
Inside this book you'll discover:
-The Direct Response Marketing Power of Shooks
-A "Paint by Numbers" Template for Your Shook
-How to Author Your Shook
-How to Design Your Shook
-How to Publish Your Shook
-How to Leverage Your Shook