The Obvious Choice: Timeless Lessons on Success, Profit, and Finding Your Way

by Jonathan Goodman

Trying to win the internet is a gloriously inefficient way to build a business.

Forget becoming an influencer. Just because you can sell to the world, it doesn't mean that you have to--and it's definitely not where you start.

No matter your goals, The Obvious Choice offers 15 timeless lessons on profit and success. Jonathan Goodman, one of the world's leading experts on helping people simplify their business, reveals...

• Format: Hardcover
• Language: English
• ISBN: 1400249139
• ISBN13: 9781400249138
• Release Date: January 2025
• Publisher: HarperCollins Leadership
• Length: 240 Pages