The Next Big Idea: Managing in the Digital Economy

by Carol Kennedy

How will businesses manage their strategy and growth in the digital economy? Based on research and interviews with leading business figures and academics in the US and the UK, this book looks ahead to... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 0712684441
• ISBN13: 9780712684446
• Release Date: September 2001
• Publisher: Random House UK
• Length: 266 Pages
• Weight: 1.25 lbs.