The New Operational Culture: The Case of the Theatre Industry

By Beatriz Muñoz Seca, Josep Riverola, Beatriz Muñoz-Seca

Introduction A New Operational Culture The Teatro Real PART I: EFFICIENCY The Teatro Real's Mission The Mission's Concepts The Leading Characters Understanding Our Characters The Operational Dream and a 5-star Service Achieving a 5-star Service Operations The Structure of Operations Operations Management and Translation Profile of the Operations Manager PART II ATRACTIVENESS The Innovation Process Implementing Innovation Rehearsal and Training The RT Concept The Creative Process: The Opera Don Giovanni Basic Concepts of the Creative Process PART III: UNITY Relevance and Operational Culture Talent Management and Operational Culture The Management Style of the Teatro Real's Operations Management Management Style The Icosalogue Epilogue Conversations with Maestro L?pez Cobos

• Format: Paperback
• Language: English
• ISBN: 1349306401
• ISBN13: 9781349306404
• Release Date: November 2008
• Publisher: Palgrave MacMillan
• Length: 270 Pages
• Weight: 0.80 lbs.
• Dimensions: 0.6" x 5.5" x 8.5"