The Moonshot Effect: Disrupting Business as Usual

by Lisa Goldman, Kate Purmal, Anne Janzer

Book Overview

What's the best way to transform teams, elevate leaders and catapult careers? Launch a Moonshot -- a game-changing project that disrupts business as usual. Drawing on the seminal 1961 Moonshot story of President Kennedy as well as real-life stories from the authors' work, The Moonshot Effect steps you through the elements of a successful moonshot, from assembling a high performance team, selling your vision and executing the plan. The Moonshot...

• Format: Hardcover
• Language: English
• ISBN: 0972964312
• ISBN13: 9780972964319
• Release Date: June 2016
• Publisher: Wynnefield Business Press
• Length: 288 Pages
• Weight: 1.50 lbs.
• Dimensions: 1.2" x 6.1" x 9.1"