The Media Economy (Media Management and Economics Series)

By Alan Albarran

The Media Economy analyzes the media industries and their activities from macro to micro levels, using concepts and theories to demonstrate the role the media plays in the economy as a whole.... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0415990467
• ISBN13: 9780415990462
• Release Date: June 2010
• Publisher: Routledge
• Length: 216 Pages
• Weight: 0.70 lbs.
• Dimensions: 9.0" x 0.5" x 6.0"