The Little Cook Book of New Product Development

By Thom Poole

New product development is the lifeblood of modern business and it is important that companies make the most of the conveyor of new ideas. This book take a light-hearted but useful look at new product development - the ingredients and the recipes from a master practitioner of the art of new product and service development.

• Format: Paperback
• Language: English
• ISBN: 1470976803
• ISBN13: 9781470976804
• Release Date: November 2011
• Publisher: Lulu.com
• Length: 70 Pages
• Weight: 0.31 lbs.
• Dimensions: 0.1" x 7.4" x 9.7"