The Knowledge Advantage: 14 Visionaries Define Marketplace Success in the New Economy [Portuguese]

By Christopher Meyer

The Knowledge Advantage brings together a truly stellar line-up of the world's greatest knowledge gurus, including Lester Thurow, Edward O. Willson, W. Brian Arthur and Blur co-authors, Stan Davis and Chris Meyer. Each of these knowledge champions tackles a different aspect of the new economy's most vital resource, including: how to turn knowledge into products; understanding the dynamics of knowledge creation; building knowledge into strategy; profiting from the new economics of knowledge.

• Format: Hardcover
• Language: Portuguese
• ISBN: 1841120677
• ISBN13: 9781841120676
• Release Date: February 2001
• Publisher: Capstone
• Length: 292 Pages
• Weight: 1.35 lbs.
• Dimensions: 9.7" x 1.1" x 6.4"

Customer Reviews

Highly Recommended!

Editors Dan Holtshouse and Rudy Ruggles bring together 14 experts on knowledge management, including Peter Drucker, Alan Webber of Fast Company magazine and Stephen Denning of The World Bank. The best thing - and worst thing - about this compendium is that it is an anthology. Positively, it serves the unique purpose of offering an introduction to different views. If something piques your interest, you can investigate it further. But, unfortunately, you may be disappointed by a problem endemic to anthologies: lack of in-depth analysis. The book's four sections focus on the role of knowledge individually and strategically (in two theoretical chapters) and on knowledge's role on an organizational and economic level (in two more practical discussions). This is not a "how to" book about leveraging intellectual capital. Instead, we [...] recommend it as a brief history of the evolution of knowledge in the context of the working world.