The Key to the C-Suite: What You Need to Know to Sell Successfully to Top Executives

By Michael J. Nick

Book Overview

In this helpful guide, you will discover ten tangible metrics C-level executives do look for, and teaches you to apply those metrics to build a case for your products and services that will unlock the... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 0814417302
• ISBN13: 9780814417300
• Release Date: January 2011
• Publisher: Amacom Books
• Length: 188 Pages
• Weight: 0.75 lbs.
• Dimensions: 9.5" x 0.8" x 6.5"