You don't need a fancy pitch deck. You need a real story, a steady plan, and the guts to leap.
The Intentional Leap is a raw, practical guide for first-time entrepreneurs who are ready to ditch the fluff and hear what it really takes to build a business-from scratch, with clarity, courage, and no BS.
Jeff Swartz bootstrapped his marketing agency from a duplex kitchen table into a 7-figure company-without outside funding, inflated hype, or a secret network. In this book, he shares the mindset, systems, and stories that helped him grow, sell, and buy back into a business on his terms.
Whether you're stuck in a 9-5 wondering if it's time to leap... or you're already in the trenches trying to survive your first year, this book will show you:
How to turn fear into focus and overcome imposter syndromeWhat to do in Year One to stay out of debt and build real tractionWhy vision isn't optional-and how to reverse engineer successThe emotional rollercoaster no one warns you about (and how to ride it)How to avoid the "cool trend" trap and build a business that lastsWhen (and how) to hire, delegate, and stop being the bottleneckFilled with real stories, hard lessons, and encouraging wisdom, The Intentional Leap is part memoir, part masterclass-and your down-to-earth guide to launching smart, growing intentionally, and leading like you were meant to.