The Innovation War

By Christoph-Friedrich von Braun

Presents a revolutionary view of product development: more R&D and faster product cycles are not necessarily better. Makes the case that business R&D has come to resemble a military arms race where... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0132681781
• ISBN13: 9780132681780
• Release Date: January 2008
• Publisher: Prentice Hall PTR
• Length: 304 Pages
• Weight: 1.55 lbs.
• Dimensions: 9.8" x 1.3" x 6.5"